Spoiler: It will cost you bookings, revenue, and visibility “Free” might sound appealing, but in the world of hotel and resort websites, it is often the most expensive mistake a property can make. Many software providers offer complimentary websites bundled with their...
It might sound surprising, but we’ve just started the complete redevelopment of the Swell Resort website — less than two years after the last one went live. Why rebuild when we’re already ranking in the top three for high intent Burleigh Heads search terms? Why change...
The Problem Most Hotel Owners Don’t See If you're still relying on a website that looks like it was built in 2012, you could be losing bookings every single day—without even realising it. While you're investing in SEO, social media, and OTA listings, your hotel...
So, you’ve just launched a new website for your hotel. It looks good, it’s search engine optimised and everything is quick to load. The next step to take is analysing your website traffic! Why do I need to do this? Analysing your website traffic is...
A hotel website is crucial for keeping up with today’s competitive online market, but as a hotelier, are you aware of the standards your website needs to meet for it to effectively advertise your hotel and generate the best results? Cutting-edge website design...
With recent studies showing that more than half of today’s global website traffic is carried out on portable devices, it’s more important than ever to make sure that your website offers the optimal customer experience across the board - not just on...
With more than 74 million installs worldwide, Wordpress is the most popular CMS and blogging system available on the web. It’s not surprising it has become so popular. After all, the tool is freely available, easily customisable and simple for almost anyone to...
When it’s time to build or redesign a website, price is top-of-mind for most hotels. Your resources are limited, and you want to get your new website up and running as quickly as possible without completely blowing your marketing budget. As you begin to weigh up...
Do you know which page gets viewed the most on the average website? Yep, you guessed it – it’s the homepage. That’s not surprising when you consider: 1. It’s probably the oldest page on your site (and has therefore gathered the most inbound...