Search engines, and particularly Google, remain one of your guests’ favourite tools for researching and planning their breaks online. This means creating and maintaining an effective SEO campaign is a huge component of building a successful internet presence for...
Search-Engine Archive
A Hotel Room Search Engine: Room 77
It’s the biggest gamble of the holiday planning process, what room will I end up with? Traditionally hotels won’t guarantee a room as they’re usually not associated with a booking until the morning ofcheck-in. Until the day of, the hotel is unsure...
Is Google Delving into the Social Networking Realm?
It seems as though everyone’s favorite search engine giant Google is not satisfied with search engine dominance, the web has been circulating rumors recently regarding the possibility of a Google version of socialnetworking website Facebook. Facebook...
Google’s Monopoly over the Online Travel Industry
Google has finally announced the $700 mil deal to acquire Software Company ITA. This agreement is just another step for the search engine giant to solidly its hold on the online travel industry. Google first rumored its intentions to acquire the company earlier this...
Google Sizes up the Online Competition
There is a buzz in cyber space in the wake of Google’s release of the new look interfaces.The user friendly, cleaner, fresh interfaces feature a left - hand navigation bar which updates based on search questions. It has also proven to provide easier access to...
What Does Google’s Potential Acquisition Mean for the Travel Industry?
The Web has recently been bombarded with rumours surrounding the possible transaction between Google, Software Company ITA and their rumoured 1 billion dollar deal. Relatively unknown until last week, ITA is a software company whose products are used...
Google Maps, why go any further?
Google Maps is currently experimenting with a new feature which aims to make planning for vacations faster and more effective. The new feature on Google Maps displays specific prices for selected hotel listings.When you search for hotels in a...
Google Caffeine – decaf or caffeinated
On Monday, August 10, Google made an unusual announcement by pre-warning the world about changes to its organic search algorithm. Matt Cuts, Principal Engineer, and Sitaram Lyer, Staff Software Engineer of Google's Webmaster's blog, announced a large team of...