Search engines, and particularly Google, remain one of your guests’ favourite tools for researching and planning...
5 Ways To Improve Your Hotel’s Search Presence
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Hotel Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
A Quick Guide To Bidding By Facebook CPC
Last month Facebook made some adjustments to the way they calculate cost-per-click (CPC) on their ad platform....
3 Tips For Getting More From Your Online Reviews
With a world of opinions and information right at their fingertips, it’s now a given that your guests will check...
It’s Time To Drive More Direct Bookings
Partnering with OTAs can be pretty addictive. After all, they get your property seen by a wide online audience and can...
Marketing Tasks To Boost Your ROI in 2015
However many marketing goals you’ve made for 2015, chances are increasing the number of bookings made directly...
Creative Ideas to Capitalise On Valentine’s Day
Valentine’s Day happens this weekend, and according to some experts, the emotionally-charged occasion is second...
4 Tips to Make Semantic Search Work For Your Resort
Google has changed search dramatically in the last couple of years, transforming it from a system that could be...
3 Tactics To Drop From Your Online Marketing Campaigns in 2015
Marketers, much like almost everyone else, are under pressure to do more. Sign up to more social media platforms,...
5 Online Marketing Resolutions To Kick-Start the New Year
Now that we’re nearly two weeks into 2015, take a moment to think about the marketing goals you hope to achieve...