Blog
Make Partnership Marketing the Next Tactical Step for Your Hotel
After establishing your online marketing strategy, the next big step for your hotel is partnership marketing. By developing a mutually beneficial arrangement with a local business that shares the...
Why Video Marketing Is Guaranteed to Boost Guest Bookings
There is a wealth of reasons why video content is on the rise in the world of online hotel marketing: it presents the most eye-catching representation of your hotel, it’s superior to...
Increase Direct Bookings with These Simple Hotel Marketing Tips
In addition to hunting for value, more holidaymakers are seeking personalised and individually catered experiences when taking the steps to book their next escape. OTAs can remove the intimacy now...
How Your Guests Can Help Drive More Hotel Bookings
Whether you know it or not, your guests themselves can help you to increase hotel bookings in more than a few exciting ways. When it comes to holiday planning, eyeing customers are paying more...
5 Photography Tips for Hoteliers to Help Sell Your Hotel
While written descriptions and compelling SEO content will deliver the details and lift your website up the search engine rankings, impressive hotel photography is the driving force that will make...
Start Focusing on Social Media Marketing to Give Your Brand a Boost
In the fast-developing world of digital marketing and mobile technology, have you asked yourself how much of your online content is reaching smartphone users? It’s crucial that your...
The Importance of Guest Feedback and Managing Your Online Reputation
It’s easy to fall behind when it comes to accumulating and keeping an eye on customer feedback, but hearing what guests have to say about your hotel can be the difference between losing...
Recent Changes to Google Maps and How It Affects Your Business
In recent months, you may have noticed that Google Maps on your website has been made unusable with a message reading “This page cannot load Google Maps correctly.” If this has affected...
Hotel Website Design & Digital Marketing Solutions with eTourism
At eTourism, we’re committed to optimised hotel website design and powerful online marketing strategies that generate exposure and increase direct bookings. If you’re as keen as we are...