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Hotel Marketing Blog

Keep up to date with the latest information and tips about hotel and resort marketing and the latest technologies with the eTourism Hotel Marketing Blog.

 

eTourism Introduces Database Exclusion Functionality in iLaunch

Posted in Email Marketing on 29 May, 2013 - by Ashlee Hume

If you've been concerned about sending email campaigns for those Winter Specials to guests who have already booked, your worries are over. Introducing iLaunch's new 'database exclusion' functionality which allows you to import a database of particular con...

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Achieving Greater Email Marketing

Posted in Email Marketing on 21 May, 2013 - by Ashlee Hume
Achievement

In today's society, email marketing continues to be the most popular digital marketing channel among businesses, so it is fair to say that when you do it, you want to be doing it right. So what is considered to be great email marketing? Images, content,...

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Creating Lovable Marketing

Posted in Hotel Marketing on 14 March, 2013 - by Ashlee Hume
Love Small

When was the last time you heard someone say 'I really do love being marketed to'? Probably never. If you take a moment to think about the things you love...chances are your guests feel exactly the same. The idea behind this so called 'loveable marketing'...

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Bing Incorporates 5x More Facebook Data into its Search Results

Posted in Social Media on 14 March, 2013 - by Bryan Marsh
Computersmall 2

Just a few days after Facebook unveiled Graph Search, its new Bing-powered product which uses 'Likes' to create a personalised social search experience, Bing announced that it willnow incorporate 5x more social content from Facebook into its own search re...

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Why Facebook Graph Search is Unique

Posted in Social Media on 14 March, 2013 - by Bryan Marsh
Detective Small

As we've discussed in recent blogs, Facebook has recently launched Graph Search, a move that suggests the world's favourite social network is at last getting serious about search.However, although it may look like Facebook is finally stepping up to challe...

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