Blog
What Every Hotelier Should Know About Online Reputation Management
Any hotel's priority is to satisfy its customers. However, a business's online reputation occasionally suffers even with the best customer service. Suppose a hotel guest posts a bad or fake...
Should SEO be the focus of your marketing campaign in 2022?
A lot has changed in the digital marketing space in the last year. Updates to social media platforms and advertising, new media platforms becoming increasingly popular, and changes in how online...
Search Engine Optimisation (SEO) for Hotels in 2022
What is SEO Search engine optimisation or SEO is the process of looking at your hotel website, and seeing what can be improved, changed, or added so that it is more likely to appear in the top...
Digital Marketing Essentials for Hotels & Resorts
The world is different to how it was even just 5 years ago. Previously, just having a website or local business listing could get your hotel or resort bookings. Now you may be finding out that the...
Influencer Marketing for Hotels and Resorts
Chances are, you have been approached more than once being asked if you would be likely to provide accommodation free of charge in return for social media brand exposure and promotion by an...
Analysing Website Traffic for Hotels
So, you’ve just launched a new website for your hotel. It looks good, it’s search engine optimised and everything is quick to load. The next step to take is analysing your website...
Hotel SEO for Beginners – Increase Your Website’s Visibility
When you search Google for hotels in your location, is your hotel one of the first results to appear? If it isn’t, chances are your hotel website needs SEO. SEO, which stands for search engine...
5 Things Guests Are Checking Before Booking at Your Hotel
What do guests check about your hotel before booking? It’s a question worth asking, as it provides useful pointers for improving your online marketing strategy, hotel policies and the guest...
6 Ways to Make Guests Remember Your Hotel
Luxuriousness and location aren’t the fast solutions to being remembered by your guests. A luxury hotel can feel lacking if the service is unwelcoming and reserved. It’s the little...