If you want to market effectively, you’ve got to know who you’re marketing to. Google Analytics provides a...
How To Use Google Analytics To Supercharge Your Social Media Strategy
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google-analytics Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
2 Ways to Use Google Analytics Insights to Boost Your Hotels Marketing Plan
Google Analytics offers a wealth of data on the people who are landing on your website and how they’re engaging...
How to Use Google Analytics To Create Your Most Targeted Marketing Campaigns Yet
Ever wonder who’s really accessing your website? Google Analytics gives you access to a wealth of demographic...
Want to Reduce Your Bounce Rate? Try These 5 Powerful Steps
If you regularly check in on your Google Analytics data to see how your resort’s website is performing (as you...
5 Tips for Better Organic Traffic Analysis
Google Analytics is one of the best tools out there for getting to grips with your website metrics, but if you...
How To Use Analytics Data To Build Your Guest Personas
Engaging with your audience is all about knowing your audience. By using data drawn from Google Analytics, you can...
3 Search Query Research Options In a Time of Disappearing Keyword Data
Last year, Google caused (another) shake up in the marketing world by removing organic keyword data from Google...
Get More From Google Analytics
You’ve had your resort’s website professionally designed to showcase your property’s best features....
Google Analytics Gets a Makeover
Google has recently revamped the design of its Analytics interface, streamlining several features that were strewn...