Search engines do not sleep, and neither do we. When you join Boost Direct, you are not just getting a new website and a marketing campaign. You are entering a results focused partnership where your website is monitored, audited, and improved every single month. We...
Search Engine Marketing Archive
Why Rebuilding the Swell Resort Website (After Just 2 Years) Is the Smartest Move We Could Make
It might sound surprising, but we’ve just started the complete redevelopment of the Swell Resort website — less than two years after the last one went live. Why rebuild when we’re already ranking in the top three for high intent Burleigh Heads search terms? Why change...
5 Quick SEO Wins Hotel Managers Can Implement This Week (No Tech Skills Needed)
SEO can feel like something reserved for agencies with big retainers, full-time teams, and endless spreadsheets—but here’s the truth: if you can't afford to bring in an agency just yet, there’s still plenty you can do on your own. If you’re short on time (and let’s...
Should SEO be the focus of your marketing campaign in 2022?
A lot has changed in the digital marketing space in the last year. Updates to social media platforms and advertising, new media platforms becoming increasingly popular, and changes in how online users behave and engage, are just the tip of the iceberg. With exciting...
Search Engine Optimisation (SEO) for Hotels in 2022
What is SEO Search engine optimisation or SEO is the process of looking at your hotel website, and seeing what can be improved, changed, or added so that it is more likely to appear in the top results in a search engine. Whether the user is searching on Google, Bing,...
Hotel SEO for Beginners – Increase Your Website’s Visibility
When you search Google for hotels in your location, is your hotel one of the first results to appear? If it isn’t, chances are your hotel website needs SEO. SEO, which stands for search engine optimisation, is the key to climbing up the search engine results...
Boost Your Hotel’s Online Visibility with a Solid SEO Strategy
As restrictions ease and the general excitement of travelling again increases, making sure that your hotel and resort has a solid SEO strategy in place is more important than ever - especially if you’re looking to get an edge over your competitors as tourism...
The SEO Trends Gaining Momentum In 2019
How’s your hotel’s SEO campaign shaping up in 2019? As we move into the third month of the year (already!) it’s time to recap the big search trends marketers are using to reach their audiences online and the new direction search is moving in. 1....
2019’s Most Essential SEO Trends
With just 6 weeks of 2018 remaining, it’s definitely not too early to start looking ahead to the next year in marketing and the tactics you’ll be using to rank highly in the search results pages and maximise traffic to your hotel’s website in the...