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Hotel Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
Distribution channel study under scrutiny
Experts have cast a critical eye over a recently published Distribution Channel Analysis study produced by the...
Hilton on hotel search marketing trends
With TripAdvisor becoming less dominant/ reliable, brands are beginning to regain some lost influence and the correct...
Think Insights with Google… help for travel marketers
Google has just released the new Think Insights with Google from beta, that sports a new playful look, helpful tools,...
Why we need a new hotel reservations sales process
Today’s callers have evolved faster than most hotel sales training programs. Hotel reservation agents are...
Why Understanding your web traffic is important to your business
If your hotel website is an important component of your marketing strategy, then website analysis is necessary for...
The Importance of Web Presence in Hospitality Industry
The arrival of the Internet has increased the opportunities to boost the accommodation industry. Now, hoteliers are...
How to: Design and Launch an Online Community for Your Resort
The online community is very powerful that it can drive change - both for the better and for the worse. When your...
The Seven Essential truths about Email marketing
Electronic mail (e-mail) provides the hospitality industry a flexible and cost-effective tool for trial and...