There’s no denying the power of the online review. Travellers are actively seeking the opinions of former guests...
How to Generate More Guest Reviews
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Hotel Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
Marketing Tips to Maximise Online Bookings This Festive Season
If you want to maximise bookings this festive season, you’ve got to start now.With Christmas and New...
How To Build Your Resort’s Blog Readership
Your resort’s blog is the ideal platform to showcase your property, draw attention to interesting local events...
How to Rank Highly in Local Search
Is your resort visible in Local Search? If not, you better stake your claim fast. Every month, approximately 3 billion...
5 Marketing Trends Your Resort Needs to Know About
If you want to remain ahead of your competitors you need to be constantly creating, monitoring and managing your...
How to Handle Bad Reviews Online
The public’s trust takes years to win, but in the age of TripAdvisor, a single bad review can shatter even the...
3 Tips for Driving Direct Bookings that Don’t Breach OTA Rate Parity
Online Travel Agencies (OTAs) and booking channels such as Booking.com, Webjet and Wotif.com have been a boon for the...
Creating Lovable Marketing
When was the last time you heard someone say ‘I really do love being marketed to’? Probably never. If you...
Google Analytics Gets a Makeover
Google has recently revamped the design of its Analytics interface, streamlining several features that were strewn...