Blog
Let Your Guests Tell Your Story: How To Leverage Audience Generated Content To Drive Bookings
Making use of audience generated content on social media offers a uniquely compelling way to communicate your hotel’s story, gain the trust of your guests and drive traffic and bookings....
Are You Guilty Of These 3 Critical SEO Mistakes On Your Hotel’s Blog?
In the struggle to keep up with the constantly evolving digital marketing landscape, it’s all too easy to lose sight of basic SEO practices we should all be using to get discovered by the...
Check Now: Does Your Hotel’s Website Have An SSL Certificate?
Do you have an SSL certificate on your website? If not, it’s time to act fast. That’s because from the start of October 2017 onwards, Google Chrome released an update that will display a...
How To Boost Your Hotel’s Likeability On Social Media, Starting Today
It’s a no-brainer: social media is now an essential component of every hotel’s online marketing campaign. And because all your competitors and every other business under the sun are...
3 Email Marketing Mistakes That Make Your Guests Hit Delete
Are you guilty of reaching out to your guests with bland, uninspiring emails? If so, you can bet they’re ending up straight in the “Junk” file along with the heaps of other generic...
3 Audience Boosting Social Media Hacks To Try Today
Setting up a business profile for your hotel on social media is ridiculously quick and simple. Getting noticed by the right audience and expanding your reach until you’re consistently driving...
Win At SEO By Crushing Competitive Keywords
With the explosion of content marketing in recent years, the competition to get your hotel noticed by your guests online is fiercer than ever. Unfortunately, there’s no quick fix to SEO. But...
3 Simple Tactics To Secure More Repeat Guests
Repeat guests are your most valuable asset. They are cheaper to market to, provide a reliable source of revenue and are likely to provide plenty of word of mouth recommendations. So how do you turn...
4 Link Building Tips For Better Search Rankings
Despite the evolution of the search landscape in recent years, using white hat tactics to build high quality links remains an important touchstone of good SEO. It’s simple: however great your...