Do your guests review your property on Facebook? The social platform’s star rating system encourages users to...
Facebook Reviews: Why They Matter and How You Should Respond To Them
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etodadmin Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
3 Ways To Start Creating Better Content Today
Is your content campaign generating the results you need, or does it seem to be falling flat? Creating content has...
How Often Should You Adjust Your Resort’s SEO Strategy? Part Two: Off-Page Elements
In a recent blog post we took a look at some of the most important on-page SEO elements and how often they need to be...
How Often Should You Adjust Your Resort’s SEO Strategy? Part One: On-Page Elements
Perfecting your SEO strategy is not a one-off task; it’s an ongoing commitment. After all, Google is reported to...
Start Now: Prep Your Email Campaign for the Christmas Season
Your guests might be stocking up on sweets for trick-or-treaters, but it’s time for you to think slightly...
3 Ways to Use Metrics To Improve Your Content Marketing Campaign
Do you track your resort’s website metrics consistently? Perhaps you’re unsure how to best put the data to...
Want to Boost Your Blog’s Power to Convert? Here are 6 Tests to Try
Running tests on your blog is essential if you want to discover the best strategies for driving more blog visits, and...
4 Crucial Reasons Why Your Resort Needs a Responsive Website
There’s no denying it: you need a mobile-optimised site. With global mobile internet usage expected to hit 90%...
How To Kick-Start Your Rich Media SEO Plan
Images and video have appeared in search results for some time now, but often, rich media of this type is very much an...