The Invisible Revenue Killer Most hotels don’t realise it, but your website might be the one thing costing you the most direct bookings. It doesn’t matter how great your guest experience is if no one ever makes it to the booking engine. We see this all the time:...
SEO can feel like something reserved for agencies with big retainers, full-time teams, and endless spreadsheets—but here’s the truth: if you can't afford to bring in an agency just yet, there’s still plenty you can do on your own. If you’re short on time (and let’s...
The Problem Most Hotel Owners Don’t See If you're still relying on a website that looks like it was built in 2012, you could be losing bookings every single day—without even realising it. While you're investing in SEO, social media, and OTA listings, your hotel...
Putting Our Money Where Our Mouth Is The digital marketing industry is flooded with agencies that promise the world but charge you by the hour regardless of results. They talk about strategies, engagement, and traffic—but what about actual direct bookings and revenue?...
The OTA Problem: Why Hotels Are Losing Direct Bookings For many hotels, online travel agencies (OTAs) like Booking.com and Expedia are both a blessing and a curse. While they bring in bookings, they also charge high commissions (15-25%) and actively compete for your...
