Seo
Posted
in Search Engine Marketing at 04 April, 2012
Recent research released by Google has demonstrated that even when a brand ranks highly in organic search, they can effectively double their number of clicks by investing in an accompanying advert.... Read More
Posted by Bryan Marsh
Posted
in Search Engine Marketing at 07 March, 2012
Search Engine Optimisation is rapidly evolving, and many digital marketers are struggling to keep up.... Read More
Posted by Bryan Marsh
Posted
in Content Marketing at 01 March, 2012
When it comes to blogging, it's surprising how reluctant some hoteliers can be to get on board. Maybe you think your hotel doesn't really need a blog, or that maintaining a regular blog would just be too time-consuming.... Read More
Posted by Bryan Marsh
Posted
in Social Media at 14 February, 2012
The launch of Google Plus last year was a bit of a washout. While some people were impressed by the exclusive nature of the new invite-only social media platform, many more dismissed it as just another unsuccessful attempt by the Internet giant to jump on... Read More
Posted by Bryan Marsh
Posted
in Hotel Marketing at 10 February, 2012
With TripAdvisor becoming less dominant/ reliable, brands are beginning to regain some lost influence and the correct management of both mobile and mapping technology will be key to increasing any brand's online reputation, says James Harrower, search mar... Read More
Posted by Ritesh Gupta
Posted
in Mobile at 01 December, 2011
The fact that Google favors brands in search results means independent and flagged hotels need to be more proactive about staying on top of their online marketing. Fortunately, the avenues discussed in this article are excellent ways you can remain compet... Read More
Posted by Ronnie @ Evision
Posted
in Tutorials at 10 February, 2011
RSS (or "Really Simple Syndication") simplifies importing information from portals, weblogs and news sites. It also simplifies the way you stay informed and helps you take control of overloaded email in-boxes.... Read More
Posted by eTourism
Posted
in Social Media at 29 January, 2011
So how do these resort managers make the most out of Facebook Fan pages? Resort owners who advertise their business online can learn a lot from 7 easy steps that website owners should know... Read More
Posted by eTourism
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