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When was the last time you heard someone say 'I really do love being marketed to'? Probably never. If you take a moment to think about the things you love...chances are your guests feel exactly the same. The idea behind this so called 'loveable marketing'...
Google has recently revamped the design of its Analytics interface, streamlining several features that were strewn across different tabs and making it a more coherent, easy to use product. Here is a run through of the most prominent changes....
Guest reviews are a hugely valuable way to improve your booking rate, with research showing that 61% of internet users seek out reviews before parting with their cash online, while as many as 63% say they are more likely to buy from a website that feature...
Until recently, good SEO has been all about implementing the same tried and test techniques to get your website noticed by the search engines. Moving forward, getting noticed will be less about keyword insertion and H1 tags, and more about capitalising on...
What makes a special attractive and sell to your audience? That is the key question. Is it price? Is it the inclusion? Is it the way it is presented? The answer is simple, it is all of them. There is no use advertising or promoting a special on your websi...
