The public’s trust takes years to win, but in the age of TripAdvisor, a single bad review can shatter even the...
How to Handle Bad Reviews Online
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Hotel-Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
Creating Lovable Marketing
When was the last time you heard someone say ‘I really do love being marketed to’? Probably never. If you...
Hoteliers Unconvinced By Group Discount Sites
The results of a new survey suggest European hoteliers remain dubious of the value of discount websites such as...
6 reasons why your hotel or resort needs a blog
When it comes to blogging, it’s surprising how reluctant some hoteliers can be to get on board. Maybe you think...
Responding to expansion of Facebooks location based check-ins as a hotelier
Facebook is revamping its location-based check-in product also know as Places. Starting last Friday, you may have...
Google +1 for your resorts website
Last week Google announced the +1 button, it’s latest push into social search, nearly a year after...
How to Activate Facebook insights for Your Hotels Website
Today we’re going to demonstrate how to activate Facebook Insights for your hotels website. To do this you will...
How to get your pages ranking in Google
Today I would like to demonstrate how blogging can increase the search ranking of certain pages within your website....
Why Understanding your web traffic is important to your business
If your hotel website is an important component of your marketing strategy, then website analysis is necessary for...