Repeat guests are your most valuable asset. They are cheaper to market to, provide a reliable source of revenue and...
Hotel-Marketing Archive
How To Boost Your Revenue With More Direct Bookings
In an online market dominated by online travel agents with steep commission rates, every hotel wants to increase the...
How To Improve Your Website’s Bounce Rate (and Drive More Bookings)
Representing the percentage of visitors who land on your website only to leave before checking out any other page,...
How To Incorporate Guest Feedback Into Your Hotel’s Marketing Strategy
Whatever else changes in the online marketing world, reviews will continue to form an integral part of the hotel...
4 Ways To Retain More Guests (Without Loyalty Programs)
Large chain hotels have been using carefully designed loyalty programs for decades, and the OTAs have followed suit...
DIY Video Content: How To Make Engaging Hotel Videos Without Blowing Your Budget
There are few better ways to show off the unique vibe of your hotel than a professionally shot video. Surpassing...
6 Ways To Find Out More About Your Guests
One of the fundamental rules of marketing is this: you need to understand your audience, inside out. Without this...
5 Tips For Preparing For Your Hotel’s Professional Photo Shoot
If you want to maximise your hotel’s online bookings, one of the most important elements to get right is your...
Minimise Booking Abandonment With These 4 Powerful Tips
Hoteliers spend millions of dollars each year on digital marketing campaigns designed to drive more online bookings....









