It is seemingly the important question being asked by Resorts and Internet Marketing campaign managers; Facebook Group or Page? There has been recent discussion as to benefits of Pages and Groups for Resorts wanting to increase their Facebook and subsequent online...
Hotel-Marketing Archive
Mobile internet- What does this mean for Resorts?
The internet has truly turned mobile. The popular trend in today’s society is mobile internet, and everywhere we look resorts are jumping on the band wagon. Mobile internet allows people to access websites on their mobile phones, literally anywhere –...
Blogs and Search Engine Traffic go Hand in Hand
In a recent blog post we explored if starting a blog was right for your hotel. In this post we are going to include some useful tips when blogging. Maintaining a regular blog is a sure way to increase your search engine traffic. A blog works as a powerful...
InterContinental and Gowalla prepared to make the ‘Hit it Big Summer Promotion’ a success
Popular location-based consumer service. Gowalla is set to assist InterContinental Hotels Group by incorporating mobile devices into their Hit it Big Summer Promotion. The promotion currently offer guests a choice of rewards such as ‘double Priority Club®...
Google Launches New Search Engine Interface
Google announced its plans to launch its new Search Engine Interface, which according to ITech Report should be visible to Australian users later today. The new interface is said to be a cleaner and fresh take on their already successful Search Engine...
Twitter – How to get started
This tutorial is to help you get started with Twitter. We will show you how to: Create a twitter account Find friends (twitters) Send Tweets, Replies and Direct Messages (DM’s). Creating a Twitter Account.1. First visit...
Integrating social media into your hotel’s marketing communication
If you are embracing consumer generated media, guest reviews, and social networking as marketing and public relation opportunities to get the good news out about your hotel, here are some interesting points of discussion for your next meeting.By Doug KennedyRemember...