Social media has proven to be a great tool for resorts to reach out to a wider audience online. But not surprisingly, this marketing tool also has its way of extending its reach offline.As most customer service still happens the moment a guest checks in, resorts...
Facebook and Microsoft are currently in talks of expanding the search ties the two have been sharing for many years.Sources say that these talks include the possibility for Microsoft’s Bing search service to find data from consumer usage of the social networking...
It is seemingly the important question being asked by Resorts and Internet Marketing campaign managers; Facebook Group or Page? There has been recent discussion as to benefits of Pages and Groups for Resorts wanting to increase their Facebook and subsequent online...
It seems as though everyone’s favorite search engine giant Google is not satisfied with search engine dominance, the web has been circulating rumors recently regarding the possibility of a Google version of socialnetworking website Facebook. Facebook...
The internet has truly turned mobile. The popular trend in today’s society is mobile internet, and everywhere we look resorts are jumping on the band wagon. Mobile internet allows people to access websites on their mobile phones, literally anywhere –...
With the developments of the internet and the increasingly popular trends of Social Media, reputation management has become a defining feature for many online users. Never before has it been this easy for people to find out personal information of other users. With a...
Gone are the days where majority of hotel bookings were made via calling the hotel direct. In today’s mobile and social media society, the growing trend revolves around online; Online Travel Agencies (OTA), hotel websites, and mobile devices. More and more hotel...
The new Facebook “Like” button has been active since early april and we are beginning to see some interesting ways that this feature can benefit your Hotel!The new and improved “Like” button is said to act as an open channel, giving hotels the...
How to deal with negative reviews in a consumer-driven Hotel industry?Social Media is rapidly taking over the way both you (a person involved in the Hotel industry), and the consumers look, feel and think about products. The main difference with Social Media is it...