Twitter is rapidly becoming one of the most popular social networking platforms. It is continuously being the chosen forum to broadcast breaking news, host online competitions, advertisements as well as being an obvious choice for friends to interact. Twitter is not...
Twitter Followers are special – they can do a lot of good things for your resort like give you free publicity and/or positive word-of-mouth marketing. For most people who are new to Twitter, it takes a little time to finally understand which Twitter...
Published in Management Rights Journal September 2010 Social media is fast becoming an essential part of the marketing mix for different brands. Resorts are now integrating social networking sites into their marketing campaigns; be it to promote their product, ...
Not getting the desired number of leads from your hotel’s e-newsletter? Chances are, your e-newsletters share the same problem as most: readers don’t find it interesting.If you haven’t read out past entry, Things to Remember When Making...
Popular location-based consumer service. Gowalla is set to assist InterContinental Hotels Group by incorporating mobile devices into their Hit it Big Summer Promotion. The promotion currently offer guests a choice of rewards such as ‘double Priority Club®...
It's a well known fact that consumers are less trusting of controlled content usually found on TV, magazines and direct mail. There have been far too many instances where I personally, as a consumer, have trusted an advertisement only to be disappointed when consuming...
On Monday, August 10, Google made an unusual announcement by pre-warning the world about changes to its organic search algorithm. Matt Cuts, Principal Engineer, and Sitaram Lyer, Staff Software Engineer of Google's Webmaster's blog, announced a large team of...
Welcome to the eTourism corporate blog. My name is Bryan Marsh and I’m the Managing Director at eTourism.This blog is intended for eTourism customers and anyone else interested in keeping up to date with eTourism.We intend on making frequent posts to this blog...