At the end of July, Google introduced a major change to its local search algorithm, informally nicknamed...
Google Pigeon Set To Overhaul Local Search
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Industry News Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
Google Rolls Out Design Changes To Search Results Pages
Noticed anything different about the Google search results lately? In the last few days the search company has begun...
How Will Google Glass Change Online Marketing?
Google’s innovative and controversial new product Google Glass will be made available to the public later this...
Expedia Penalised Over Possible Paid Link Scheme
Speculation is rife that Expedia has been penalised by Google, losing an estimated 25% in its search visibility. It is...
3 Steps to Hummingbird Success
Back in September, Google unveiled Hummingbird, an algorithm adjustment which overhauled the way search results are...
Bing Adds TripAdvisor Content to Search Results
TripAdvisor recently announced that content from its vast portfolio of hotel reviews will now appear in the Bing...
Google’s Hummingbird Update: What it Means For Your Resort
Just before its 15th birthday, Google unveiled one of its biggest and most significant algorithm overhauls yet. The...
Goodbye Keyword Data, Hello Secure Search
At the end of last week, Google announced a major update that has changed the face of search engine marketing for...
World’s First Instagram Hotel Opens Its Doors in Sydney
We’ve all seen them – the endless, envy-inducing sun-lounger and beach photos that pop up all over our...