This turbulent year came with its ups and downs (we hope you experienced less of the latter) but now that the end of 2020 is in sight, it’s time to start thinking about 2021 for your hotel, motel or resort, how you can start off on the right foot and make the...
Hotel Marketing Archive
Is Your Hotel Ready for Christmas and NYE? Here’s a Checklist for 2020
Christmas and New Year’s Eve are right around the corner and it can be one of the busiest times of the year if you’re a hotelier looking to make the most out of the end-of-year peak period. It doesn’t have to be stressful, however - with a carefully...
Fast and Effective Ways for Hotels to Communicate with Their Guests
Hotels must communicate with their guests as much as possible, as this kind of engagement builds rapport, trust and loyalty - things that are important for making your brand a trusted name. Particularly, in fact, with unprecedented recent events like the COVID-19...
5 Key Elements in Creating a Strong Hotel Brand Identity
On the surface, your brand identity is how you carefully present your business and its overall purpose, but underneath, it’s how you make your customers feel - both initially and consistently. Laying the groundwork to create a strong hotel brand will build trust...
Target Driving Distance Travellers with These 3 Marketing Methods
With travel restrictions in place, borders opening and closing and travellers more cautious than ever about going for a holiday, it’s time for hotels to adapt! In fact, the current climate in the tourism industry presents an ideal opportunity for you to hone...
Make the Most of Low Vacancy with a Hotel Reshoot
Low hotel vacancy doesn’t have to be a bad thing, as it offers the perfect opportunity to reorganise your rooms before getting a photographer in to capture the best features you’re trying to sell your guests. Updating your old room photos is guaranteed to...
Looking to the Future – What Hotels Can Expect After COVID-19
It’s impossible to say when the COVID-19 coronavirus will subside - and whether it will become a thing of the past altogether. China, however, is starting to see the beginnings of their recovery, as other countries follow suit by learning from one...
What Hotels Must Provide Guests in Light of the Coronavirus Outbreak
As for the hotel industry, the coronavirus outbreak has had a massive impact as travel and crowds are generally avoided, major events are cancelled, self-isolation is encouraged and lockdown is, or is gradually becoming, implemented in countries across the globe. As a...
Win Over Millennial Travellers with These Useful Hotel Marketing Tips
Millennials, accepted as those born in the ‘80s and early ‘90s, have defined a new way of living; shaping trends, interests and consumer products for peers, brands and Generation Z while existing at the forefront of a fast-paced digital age led by the...









