Guest reviews are a hugely valuable way to improve your booking rate, with research showing that 61% of internet users...
9 Ways to Drive Hotel Guest Reviews Online
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Hotel Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
20 Marketing Predictions for 2013
Until recently, good SEO has been all about implementing the same tried and test techniques to get your website...
Being Creative with Your Specials
What makes a special attractive and sell to your audience? That is the key question. Is it price?Is it the...
How Hotel Image Choice Impacts Click-Through Rates
A new study has shown that the photos hotels choose to use in their OTA booking paths have a considerable bearing on...
Blogging A Simple Framework For Quality Posts
You’re probably aware by now that blogging is absolutely essential to the success of your online marketing...
Why List Segmentation Is Crucial To Your Resorts Email Marketing Campaign
Social media may have stolen the limelight in recent years, but email marketing is going nowhere. Although most...
5 Reasons Why Landing Pages Are Essential For Your Resort
Landing pages have become an essential component of every business’s online marketing strategy, and your resort...
The Value of Discounts in Online Marketing
From online vouchers to emailed discount codes, the benefits of using discounts in your online hotel marketing...
Keep Referrals in Mind
A referral is the natural result of excellent customer service and surpassed expectations. Since people don’t...