Towards the end of 2012, Google began rolling out its one-stop accommodation planning tool Hotel Finder into standard...
Google Hotel Finder: Another Look Two Years On
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Hotel Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
3 Travel Marketing Trends For 2014
With the online travel landscape only becoming more and more competitive, and an array of new marketing tactics...
Telltale Signs Your Resort’s Website is Sabotaging Your Bookings Rates
Your website is your vehicle to showcase your property. It’s likely to form your guests’ first impression...
The Hotel Photos Your Guests Most Want To See
When your guests are scouring the web for the perfect property for their next holiday, great hotel photography catches...
Top Travel Marketing Trends For 2014
Want to know what the online travel marketing industry has in store for 2014? Here are three key trends we think you...
The Right Way to Apologise on TripAdvisor
Thanks to TripAdvisor’s Travel Affiliate Program, content from the world’s number one travel site now gets...
How to Make Hummingbird Work for Your Resort
Last month, Google created waves in the marketing world with “Hummingbird,” its most significant algorithm...
How is Google Using Your Resort’s Data?
One of the most significant changes of Google’s recent Hummingbird update is that data scraped from websites is...
Crackdown on Fake Online Reviews
Fake online hotel reviews have been around as long as the web itself, fuelled by unscrupulous marketers seeking to...