Blog
Integrating social media into your hotel’s marketing communication
If you are embracing consumer generated media, guest reviews, and social networking as marketing and public relation opportunities to get the good news out about your hotel, here are some...
Handling Customer Reviews – Best Practice
I recently wrote a post on Hotelier’s embracing customer reviews. The post included a report by Market Metrix on what hoteliers thought of reviews and if they were important to their business....
Going Open Source – Why we’re giving it away for free
Part 1. Why We're Going Open SourceOur company has taken the initiative over the past 6 months to try new things, act socially, and become community driven.We see going open source as a natural step...
Tutorial – How to resize and crop your images
We are commonly asked how to resize images and which program is the best to use.Paint.NETPaint.NET is a free program which has a simple interface for doing most things with images such as resizing,...
Have you embraced customer reviews?
It's a well known fact that consumers are less trusting of controlled content usually found on TV, magazines and direct mail. There have been far too many instances where I personally, as a...
Why you need online reservations!
Every now and again we stumble upon a resort or serviced apartment that refuses to consider online reservations. It continues to amaze me that these hotels and resorts insist there is no need to...
How to Use RSS Feeds & Google Reader
What is RSSReally Simple Syndication (RSS) lets online users subscribe to content sources across the web. Aggregation tools, such as Google Reader, display summaries of these subscriptions, which...
How-to on Google Reader and RSS Feeds
We have just published a how-to whitepaper on using Google Reader and RSS Feeds. To view the HTML version of the whitepaper visit - How-to on Google Reader and RSS Feeds. To download a PDF version...
Google Caffeine – decaf or caffeinated
On Monday, August 10, Google made an unusual announcement by pre-warning the world about changes to its organic search algorithm. Matt Cuts, Principal Engineer, and Sitaram Lyer, Staff Software...