Blog
Facebook Group and Page – Which product should your Resort choose?
It is seemingly the important question being asked by Resorts and Internet Marketing campaign managers; Facebook Group or Page? There has been recent discussion as to benefits of Pages and Groups...
Consumers and the Online Searching Trends for 2010
Over the past few years, the online travel industry has immerged as one of the most popular and booming online industries. Search engines have readily become one of the first points of call for...
The full effects of Google’s acquisition and what this means for the online travel industry
By now everyone in the online world has heard about Google’s acquisition of Software Company ITA. We have heard the rumors of Google’s potential monopoly of Cyberspace and the online...
Is Google Delving into the Social Networking Realm?
It seems as though everyone’s favorite search engine giant Google is not satisfied with search engine dominance, the web has been circulating rumors recently regarding the possibility of a...
Google’s Monopoly over the Online Travel Industry
Google has finally announced the $700 mil deal to acquire Software Company ITA. This agreement is just another step for the search engine giant to solidly its hold on the online travel industry....
Twitter: a Guide to a Successful Twitter Marketing Strategy
Twitter is rapidly becoming one of the most popular social networking platforms. It is continuously being the chosen forum to broadcast breaking news, host online competitions, advertisements as...
Bing vs Google for the Online Travel Industry
The travel industry is being taking over by internet giants. First Google infiltrated the travel industry with its Google maps, its partnership with online travel guide Ruba and rumoured acquisition...
Mobile internet- What does this mean for Resorts?
The internet has truly turned mobile. The popular trend in today’s society is mobile internet, and everywhere we look resorts are jumping on the band wagon. Mobile internet allows people to...
How to manage your reputation in the wake of Social Media
With the developments of the internet and the increasingly popular trends of Social Media, reputation management has become a defining feature for many online users. Never before has it been this...