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How to: Learn to optimise your Facebook page in 7 easy steps
First things first! For people who are newbies in the field of Internet marketing strategies, getting to know SEO and what it can bring to your website is a...
How to Evaluate SEO Effectiveness
One common question that many resort managers share is how to evaluate their SEO effectiveness. To date, it can be difficult to gauge if your SEO is performing or not, let alone, fully grasp...
The Seven Essential truths about Email marketing
Electronic mail (e-mail) provides the hospitality industry a flexible and cost-effective tool for trial and distributing sales as well as promotional messages to their existing customers and...
8 Sweet Ways to Drive More Traffic to Your Site
Without a steady stream of traffic to your blog, there’s little opportunity to engage your audience and convert readers to raving fans. So it might just be one of the biggest questions...
Repurpose Your Old Content for New Leads and Traffic
Marketing experts always emphasise the need to regularly create fresh and original content that it’s easy to overlook the potential of previously published or posted content.If your resort has...
3 Tips on Growing Your Email Marketing List
Email marketing has always been an effective way to reach out to existing and prospective guests. It’s organic, as these people voluntarily signed up to receive your news and...
Incentivise Loyal Guests with Coupon Codes
Incentives are a great way to keep loyal clients as well as acquire new ones. You can reward your former and prospective guests in different channels such as social media sites or on your...
Create Live Event Broadcast On Your Resort with Livestream
Are there important events at your resort that you just need to share with the world? Perhaps your resort is sponsoring a fashion show or want to show your prospective guests how close your...
Take Advantage of Google Instant Previews with these SEO Tips
It’s been weeks since Google rolled out Instant Previews—a feature that allows users to preview the results right on the search engine results page by displaying a screenshot with the...