It’s been weeks since Google rolled out Instant Previews—a feature that allows users to preview the results right on the search engine results page by displaying a screenshot with the click of a magnifying glass.Though experts have yet to see how much this...
Google pushes the boundaries in search even further by creating a speedier and more useful user experience with its new feature, Instant PreviewsLaunched early this week, Google Instant Previews gives users the ability to see a website without leaving the Google...
Christmas holidays are coming up so it’s time to brush up on your Internet marketing strategies if you want increased bookings before the year ends.Here’s a quick list on what you need to work on before the happiest season of the year comes:Work on local...
Time and time again, online marketing experts stress the value of a well-optimised website and content. For most resort operators, Search Engine Optimisation (SEO) may be something too technical that they would rather stick to other online marketing channels.But...
Twitter has allowed users in the U.S. to tweet their location via its Places feature for a while now, but recent developments show that Places may be taking it a step further by letting businesses “claim” a location or place.The “claiming” of...
In the Facebook press conference last Thursday, the social networking site announced that it is making updates to its mobile apps — specifically when it comes to Facebook Places.Facebook’s 200 million mobile users will also be happy to know that Facebook...
Google Places, formerly known as Google Maps or Google Local is Google’s new way of giving more localised results.After claiming your Google Places listing, your resort is now more likely to show up on Google search results. For example, they’re...
Social media has proven to be a great tool for resorts to reach out to a wider audience online. But not surprisingly, this marketing tool also has its way of extending its reach offline.As most customer service still happens the moment a guest checks in, resorts...
After Promoted Accounts last month, Twitter will now be expanding its ad platform to the individual streams of its users with Promoted Tweets.Starting today, the new ads will be targeted based primarily on keywords and will only be shown to users if it is relevant to...