Last Wednesday, Facebook launched a bunch of new features around Timeline for Pages, giving Page administrators the ability to upgrade to the Timeline redesign now or wait until forced in 30 days. There are a number of changes that will affect your...
When it comes to blogging, it’s surprising how reluctant some hoteliers can be to get on board. Maybe you think your hotel doesn’t really need a blog, or that maintaining a regular blog would just be too time-consuming. The truth is if you’re...
We often get asked about our eTourism Online request feature and how this works so I thought it would be a good idea to write this blog post about it.Have you ever had a time when you only had a couple of rooms left and you wanted to put them online but couldn’t...
After years of speculation about when and how mobile would impact travel, the mobile platform is now influencing every stage of the travel life cycle. Mobile is truly a global phenomenon: Smartphone usage now exceeds 50% in the U.S. and Europe, with adoption...
Google have recently introduced “Search Plus Your World,” a new personalised search results page that incorporates social content from your Google Plus network with standard search results. The new layout displays results which have been recommended or...
The launch of Google Plus last year was a bit of a washout. While some people were impressed by the exclusive nature of the new invite-only social media platform, many more dismissed it as just another unsuccessful attempt by the Internet giant to jump on the Facebook...
As Google begins to roll out its new personalised search results page, basic search and social media look set to overlap. Not everybody however, is happy about the increasingly personal direction in which search results are heading. At the...
Experts have cast a critical eye over a recently published Distribution Channel Analysis study produced by the American Hotel & Lodging Association and STR. The 214 page report is the most extensive examination to date of the use of distribution channels within...
With TripAdvisor becoming less dominant/ reliable, brands are beginning to regain some lost influence and the correct management of both mobile and mapping technology will be key to increasing any brand’s online reputation, says James Harrower, search marketing...