As you’ve probably heard, Google recently made an announcement stating its intention to use mobile-friendliness...
Are You Ready For Google’s Mobile Search Update?
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etodadmin Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
How To Drive More Social Shares For Your Website Content
Want to reach a wider audience with your resort’s website content? All it takes is a few simple steps to...
3 SEO Strategies to Try Right Now
SEO has come a long way. Following the Hummingbird algorithm update of 2013, Google has been placing less value on...
Marketing Tasks To Boost Your ROI in 2015
However many marketing goals you’ve made for 2015, chances are increasing the number of bookings made directly...
How To Excel at Social Customer Service
More and more of your guests are taking to social media to make enquiries, leave glowing reviews and also, inevitably,...
10 Content Marketing Tips You Need To Know
Content marketing is one of the most important ways to catch your guests’ attention and drive more bookings...
How To Reduce Your Email Bounce Rate
A high bounce rate is bad news for any email marketing campaign. Not only does it mean a high percentage of your...
How To Create Quality Content – A Simple 5 Point Checklist
In the past couple of years, Google has put a big emphasis on the link between “quality content” and...
Creative Ideas to Capitalise On Valentine’s Day
Valentine’s Day happens this weekend, and according to some experts, the emotionally-charged occasion is second...