Social Media

YouTube has stepped up their analytics reporting over the last few months and now offers a more useful range of reports to help you assess your channel's performance. The insights contained in these reports can be used to hone your video marketing strateg...

Social media remains the most effective way to connect with droves of potential guests around the world while strengthening engagement with repeat guests and showing off the more human side of your resort. If you feel that your current campaign isn't work...

What do Instagram, Flickr, Pinterest, Tumblr and even Facebook have in common? They're all predominately visual sites, which use photos and video as their key source of content. Crucially, this content isn't supplied by the brands, but by the users' thems...

When Google developed Google+, it created a SEO powerhouse designed to dominate search results above Facebook, Twitter and all other social media platforms. Want to take advantage of this domination and get your resort noticed in search results? Here's a...

Visual bookmarking site Pinterest is rolling out a new type of pin aimed directly at content publishers. The new, enhanced "article pin" is designed to make it easier for users to save and collect interesting written content they find around the web for f...