online-marketing Archive

Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.

SEO for your website: A few tips

When creating a website it is important to ensure the content included within it is effectively optimised. What this entails is an effective Search Engine Optimisation (SEO) strategy.An effective strategy would see your website rank highly in major search engines such...

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Is Starting a Blog Right for Your Hotel?

The blog can be a very powerful tool for your website if you know how to use it effectively. It can also be a major buzz kill if you don’t maintain it, and keep the posts interesting and informative. One of the biggest issues with blogs is that people start a...

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Consumers Growing Appetite for Videos

Consumers have spoken and what they like is online videos. Retailers are reacting to the increase of consumers demanding online videos when performing online shopping. The growing trend shows consumers react positively to video’s displaying images, visual tours...

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iPad for your Hotel

With the iPad’s impending release and its (already) massive popularity, I thought it was a good time to get you thinking above and beyond when it comes to new technology and your Hotel.A few moths ago I blogged to you about the possibilities the Kindle could...

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