Despite the “content is king” mantra we’re all sick of by now, SEO remains one of the most crucial...
3 Overlooked SEO Tactics To Boost Your Search Strategy
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Search Engine Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
YouTube SEO Tips To Help You Climb The Search Rankings
Incorporating videos into your marketing mix is no longer an afterthought – it’s a necessity. But as with...
High Risk SEO: The Quick Fixes That May Cost You Your Rankings
With the competition for organic traffic tougher than ever, what kind of risks are you willing to take to secure your...
How To Use SEO Data To Boost Your Hotel’s Content Campaigns
Most hotel marketers are aware by now that producing high quality content on a regular basis plays an integral role in...
True Or False: Social Signals Impact Search Results
It has been a debate in digital marketing for a while now: do social signals impact search ranking? While the jury is...
3 Outdated SEO Tactics It’s Time To Drop
We’re all familiar with the stats by now: 75% of Google users won’t bother to scroll past the first page...
How Video Content Can Powerfully Boost Your Hotel’s SEO Efforts
Google is getting more and more sophisticated when it comes to differentiating between high and low quality content....
5 Key SEO Trends For 2018
As any online marketer will tell you, SEO is an increasingly complex art to master. Not only are there more than 200...
Are You Guilty Of These 3 Critical SEO Mistakes On Your Hotels Blog?
In the struggle to keep up with the constantly evolving digital marketing landscape, it’s all too easy to lose...