It’s a debate that rages on and on, and not least when it comes to online travel marketing: is search engine...
Is SEO Dead in 2017?
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search-engine-optimisation Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
How To Optimise Your Hotel’s Content For Your Guests and Google
As you’re probably aware, SEO is far from dead. In fact, it’s still absolutely crucial if you want to get...
3 SEO Strategies to Try Right Now
SEO has come a long way. Following the Hummingbird algorithm update of 2013, Google has been placing less value on...
3 SEO Tactics To Start The New Year Right
Creating an effective SEO campaign is an ongoing commitment – you should be continuingly revisiting your...
How Often Should You Adjust Your Resort’s SEO Strategy? Part Two: Off-Page Elements
In a recent blog post we took a look at some of the most important on-page SEO elements and how often they need to be...
Keywords Meta Tags are Obsolete
Meta tags are html codes that contain your pages’ metadata. They are meant to convey additional data for use by...
Google: How to Get Started in SEO
Google dominates 87.6% of the search engine market share worldwide, so it goes it without saying that optimising your...
Back To SEO Basics
What is SEO?“Search Engine Optimisation (SEO) is the process of improving the visibility of a website or a web...
Google – You Have To Pay To Get Ahead
Recent research released by Google has demonstrated that even when a brand ranks highly in organic search, they...