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Content Marketing

6 reasons why your hotel or resort needs a blog

Posted in Content Marketing at 01 March, 2012

When it comes to blogging, it's surprising how reluctant some hoteliers can be to get on board. Maybe you think your hotel doesn't really need a blog, or that maintaining a regular blog would just be too time-consuming.... Read More

Posted by Bryan Marsh

6 Reasons Great Content Fails

Posted in Content Marketing at 14 November, 2011

That's right. Sometimes truly great content flops. And to be honest, it's a big disappointment (and a damn shame). The silver lining is, there's usually a pretty good explanation for why that particular piece of content failed to spread, and understanding... Read More

Posted by Pamela Vaughan
   

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